About Us

We created the concept of Explore Flower Tours to offer a specialty travel experience focused on flowers. We orient our tours around unique flower experiences in each region. Our recipe for an Explore Flower Tour starts with flower arranging workshops with local floral instructors who expose travelers to the culture in a unique way. Garden tours and visits to special flower shows or festivals in the area round out an Explore Flower Tour.  We pair our floral experiences with great museums, restaurants and historical city tours. Explore Flower Tours designs and leads its own tours as well as curating tours for private groups.

Since 2011, we, as Faith Flowers, have led over 20 flower tours in Europe and the United States. Our European destinations have included the Netherlands, Belgium, France, England, Ireland, Portugal and Italy. In North America we have traveled to California, Virginia, Charleston and British Columbia. To celebrate our 20th tour we have launched our new brand, Explore Flower Tours. 

Laura Iarocci is the owner and lead designer of Faith Flowers, a flower school and floral design studio based in Atlanta, Georgia. She began Explore Flowers Tours because she wanted to share her European flower experiences with her flower friends. Laura's father was the ambassador to the Netherlands where her family lived for many years. During her visits, she spent many hours visiting, learning, and enjoying the splendid flower culture of the region. Laura took this local knowledge and created Faith Flowers' very first flower tour with great success.

Kristin Fabrizio is our Tour and Marketing Manager. She worked for the American affiliate of the British National Trust - The Royal Oak Foundation, where she planned over 80 national programs a year related to art, history and design. Kristin is also an art historian who offers our group special guided programs. She along with her team handle the myriad details involved in designing and executing  these unique travel itineraries.